Using Memetics as a Tool

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Ben Mack describes his personal view of memetics and how that insight allows him to use memetics as a tool to analyze the structure of an idea.

This entry was posted on Saturday, October 11th, 2008 at 11:50 am and is filed under Poker Without Cards, Real World Branding.You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Using Memetics as a Tool”

Memetic Brand » Memetic Brand & Social Capital Value Add start socializing says: November 30th, 2008 at 11:37 pm

[...] the content layer, then I have found the established work of Richard Dawkins, Susan Blackmore and Ben Mack (who used the term memetic brand first in a powerpoint presentation that I can no longer find [...]