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 Viral Marketing and Repeatability: Play Now | Play in Popup | Download

Ben Mack explains how he used viral marketing to promote What Would Bill Hicks Say during the 2004 election, and the importance of repeatability and a destination in a viral marketing campaign.

This entry was posted on Tuesday, September 30th, 2008 at 9:00 am and is filed under Direct Response Branding.You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.